The Secret’s Out: Midweek Weddings

by | Oct 17, 2023 | News


The secret’s out: midweek weddings are so hot right now! Opting for a midweek wedding isn’t merely a practical choice but a creative and strategic decision that offers a range of benefits. From cost savings to enhanced intimacy, customisation, and a nod towards sustainability, midweek nuptials pave the way for a refreshing and memorable wedding experience.

Read on for the 7 best-kept benefits to holding a weekday wedding:

1. Save big, like real big

Midweek weddings emerge as a budget-friendly alternative, maximising savings on venues, catering, and other wedding services.

One of the most crucial aspects of wedding planning is budgeting. Every couple dreams of a magical day that encapsulates their love story, but costs can quickly spiral out of control. This is where the charm of midweek weddings enters the scene. A comparative analysis of weekend and midweek wedding expenses reveals a stark contrast, with the latter offering significant savings.

  • Weekend Weddings: The average cost can be inflated by as much as 20-30%, with limited room for negotiation due to high demand.
  • Midweek Weddings: Couples can often avail discounts of up to 50%, with added flexibility for customisation and personalisation. Have you heard of Factory51’s Midweek Offer? Check it out:

 Factory51 Offer for Midweek Weddings


We love a midweek wedding! So much so, that we’ve put together a special offer for anyone who wants to get married on a Tuesday, Wednesday, or Thursday. That’s right, you can save a whopping 50% off midweek ceremonies, and $20pp off midweek reception packages. Thank us later!

2. Your Dream Team, More Accessible

Couples have a better chance of booking their preferred vendors and venues due to less competition midweek.

When it comes to orchestrating the perfect wedding, the significance of choosing the right team of vendors cannot be overstated. From the romance of the venue to the good vibes of the photographer, each vendor plays a pivotal role in turning wedding dreams into reality. However, the clamour for premium vendors and venues is significantly heightened on weekends, leading to fierce competition. Herein lies the understated allure of midweek weddings, offering couples an opportune moment to secure their preferred dream team.

3. A Closer, Private Affair

Midweek weddings can be more intimate, with a selective guest list, fostering a close-knit, personal experience.

In the world of weddings, where grandeur and extravagance often steal the spotlight, the subtle charm of intimacy can sometimes be overlooked. Midweek weddings, however, bring this essence back to the fore. In the quiet embrace of the midweek, weddings transform from social events to intimate gatherings. The weekday schedule naturally sieves the guest list down to those who are closest to the couple, ensuring every attendee is a cherished part of the couple’s journey.

4. Travel and Accommodation

For brides and grooms planning their special day, balancing the dreams of a perfect wedding with their actual budget can be tricky! Midweek weddings emerge as not only cost-effective, but abundant in choice, especially when it comes to travel and accommodation.

  • Midweek Flights: The travel narrative transforms midweek. With demand ebbing, airlines offer competitive fares. For the couple looking to either fly in special guests or jet off to a honeymoon destination, the midweek timing is akin to an open sky of options and affordability.
  • Midweek Stays: Hotels are less crowded, and room rates are often substantially lower. It’s a world where the bridal suite, complete with its luxuries, becomes not a distant dream but an accessible reality.

5. More Tailored Celebrations

Couples can have more flexibility in customising their wedding, with vendors more amenable to tailored packages and services.

Every couple’s love story is distinct, and it’s only fitting that their wedding echoes this uniqueness. Midweek weddings emerge as a canvas where couples can paint unbridled, where the constraints are fewer and the creative liberties, abundant. Couples are more likely to find an ally in vendors, who are unshackled from the weekend’s hectic pace and rigid structures. Every service, every offering becomes a malleable entity, ready to morph and adapt to the personal narrative of the couple.

6. Midweek Expressions of Individuality

Midweek weddings can set couples apart, offering unique and memorable experiences.

In a world where the traditional and the expected often dominate the wedding narrative, midweek weddings emerge as a breath of fresh air. These unconventional choices are not bound by the scripts of Saturday evening norms; rather, they dance to the tunes of distinctiveness, individuality, and creativity. For couples who aren’t just walking down the aisle but are also carving a unique path in their journey, midweek weddings are a canvas where their trendsetting narratives come to life.

7. Eco-Friendly Nuptials

Midweek weddings might reduce strain on popular venues and destinations, contributing to sustainability efforts.

As the world gravitates towards conscious living, the impact of our choices, including how we celebrate significant life events, is under the lens. Weddings, with their traditional grandeur, can sometimes stretch resources and leave a considerable footprint. Here is where the quiet, unassuming charm of midweek weddings steps in, weaving a narrative of sustainability, ethical considerations, and respect for the environment and local communities.

  • The reduced frequency of bookings during the week ensures venues aren’t overburdened. This respite allows for better maintenance, reduced energy consumption, and efficient waste management, contributing to the venue’s longevity and ecological balance.
  • Reduced travel demands during weekdays correlate with less traffic congestion and lower emissions. It’s a subtle yet significant stride towards cleaner air and reduced carbon footprints.
  • Midweek weddings distribute the guest influx, reducing pressure on local resources, ecosystems, and communities. This distribution ensures that popular destinations retain their charm and ecological health.
  • The calmer pace of midweek weddings allows for better planning and resource optimisation. Suppliers can provide fresh, customised offerings with minimal waste, contributing to a circular economy.
Bold and Beautiful

Midweek weddings are not just events but expressions – bold, unapologetic expressions of individuality and creativity. They can also be a heck of a lot cheaper!

If you’d like to enquire about a midweek wedding at Factory51, flick us an email or give us a call. We’d love to run through our midweek offers and show you our stunning ceremony and reception space.

Images by Dani McKinnon Photography


07 33240844
51 Holdsworth St Coorparoo QLD